We have a confession! We don’t own a big fancy printing company! That’s right — all of those big EXPENSIVE printing machines … aren’t ours. That keeps our overheads really low.
What we do is different.
We’re an “un-printer” so to speak — at least for traditional offset printing services with those really huge machines.
We work with trade-only printers (who have the best of the printing technology, great staff and more) … they give us really competitive wholesale pricing, and print in high quality, with a quick turnaround — they’re the printers that you can’t get access to on your own (frankly, they don’t want your business, they want ours).
But it doesn’t stop there.
So many times in my relentless research, I see graphic designers and others using trade printers too. I’m first to admit, we’re not the first print broker that exists!
But when I see the high prices some of the others charge, they’re either lazy, unaware or just plain greedy, because they rely on perhaps one or two suppliers (sometimes just one — I can tell by their prices) and it costs you more than it should.
Quite frankly, some trade printers can be really expensive, with no “upside” — ie, you’re getting no more value for the extra price, you’re just paying more.
I want you to pay the best price possible (up to 80.95% so far!). That allows us to be super competitive with our printing pricing, while we’re still profitable (after all, if we’re not profitable, we don’t stay in business, and you don’t get access to this great pricing!) — and we can pass on these savings to you.
Now I’m not about to say we’re the “lowest price” — because I know the industry better than this. I’ve seen other printers do this — and it’s simply not true. Most times our own prices are better than theirs. So I’ll stick with “best price possible”.
Yes, occasionally I do see a print price that I can meet or get very close to, but I can’t beat. Sometimes a printer will get a great deal on a particular paper stock, or be really focused on one particular product, so they price it really low. Or they have one or two great priced products to get your attention, while the others aren’t so great.
So if I do know of a price where we are not the lowest, I will tell you that. It has happened (and our client is still our client, just not for that one product we don’t do much of anyway).
We’re not focused on “loss leader” style pricing, nor are we specialised in just one product. We just keep hunting and hunting for the best price and value we can get. Price of course isn’t the only consideration, so we take that into account too.
Super competitive prices are great — so long as they’re backed up with top quality and reliability — and a turnaround time that suits you.
That’s why we work with a WIDE RANGE of quality trade suppliers.
What this means is that, in effect, we’ve done the running around for you because we “cherry pick” the best value print option for you from our range of top quality, trade-only printing solutions.
And because we don’t have big print-factory overheads, (we’re a modern, more ‘agile’ business with our own digital print setup) … we pass on the savings — meaning you get great pricing and top quality … which is the BEST VALUE combination we can think of!